Marketing Resources
Reach more people, create more sales and get your message out with these dynamic resources.
How to Turn One Piece of Content Into 15
Every marketer knows that there's no such thing as too much good content. Here's how to turn one piece of content into 15.
How To Segment Email Lists Effectively
In order to more effectively engage your email list, you may consider dividing your overall list into subgroups that can be targeted with unique messages. This is what’s called email segmentation, and it is a more effective strategy than many marketers realize.
4 Reasons To Interlink Your Content
Remembering to always interlink your webpages seems like a minor detail, but it can make a huge impact.
3 Reasons To Start Sending a Regular Newsletter
Whether you send newsletters once a week, once a month, or just once in a while, getting into a regular rhythm can have a lot of benefits for your brand. Here are three reasons you should consider sending a newsletter regularly.
4 Reasons You Should Invest in Branding
If you care about how what consumers think of you (or whether they think of you at all), branding is crucial.
7 Things Successful Landing Pages Do
Not all landing pages are created equal. And since they usually are accompanied by some kind of ad spend, it’s important to make sure that you get them right. Here are seven things that all successful landing pages have in common.
Videos
Why Video Captions Are a Must
Creating videos is expensive. Even relatively low quality videos can take up a ton of time and resources to produce. A high-quality video could take weeks or even months of time from producers, directors, camera [...]
Think New Thoughts
Are you satisfied with the results of your current marketing strategy? It’s been said that if you keep doing what you’ve always done, you’ll keep getting what you’ve always gotten. So, the way to get [...]
6 Tips for Writing Subject Lines that Engage and Electrify
Here are six tips that can help you escape the dismal 5% rate, climb toward and beyond a 20% rate, and accomplish your advertising goals.
7 Tips for Creating Banner Display Ads That Generate Traffic
Here are 7 critical tips for creating banner display ads that generate traffic.
7 Levels of ROI in Digital Advertising
A major problem advertisers have with digital advertising is they often fail to realize a return on their investment. This failure can be traced to their product, their message, their brand promise, or any number [...]
9 Tips for Building Effective Landing Pages
Targeted traffic to your website can be hard-fought and expensive to capture. While quality traffic to your page can be accomplished by prompting a large number of visitors to click on an ad, that success [...]
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