Outreach Magazine Reader Demographics
Establish your brand in the award-winning magazine packed with ideas, insights, and effective church practices. Advertising to the Outreach magazine reader means you’ll appear alongside key faith leaders including Craig Groeschel, Erwin McManus, Franklin Graham, Max Lucado, Andy Stanley, Steven Furtick, and many others. With Outreach magazine you are not simply an advertiser but a trusted, valued ministry resource. This niche, outreach pastor audience creates a great advertising venue for any company who wants to reach influential, proactive church leaders in the growing churches of America.
Subscribers: 30,000 l Readership: 75,000
60,000 page views per month. l 55,000 visitors each month.
| Gender |
| Male |
76% |
| Female |
24% |
| User Position |
| 80% are Pastors or Church staff |
| Books & Conferences |
| Buy more than 7 ministry-related books each year |
57% |
| Recommend books to their congregation |
91% |
| Attend 1-2 conferences per year |
69% |
| Attend 3 or more conferences each year |
21% |
| User's Education |
| Have a Doctorate Degree |
11% |
| Have a Masters Degree |
39% |
| Have a Bachelors Degree |
27% |
| Unknown |
23% |
56% Plan to continue their education
| User's Behavior |
| Influence Church Purchases |
94% |
| Have visited advertiser's website for more information |
82% |
| Have contacted an advertiser or purchased a featured product/service advertised in Outreach magazine |
77% |
| User's Church Denomination |
| Baptist |
25% |
| Non-Denominational/Evangelical |
13% |
| Methodist |
12% |
| Pentecostal |
10% |
| Lutheran |
7% |
| Christian Church/Church of God |
6% |
| Presbyterian/Reformed |
6% |
| Not Provide |
21% |
| Why Reader's Use Outreach Magazine |
| Be equipped with practical tools |
93% |
| Introduce them to new things |
82% |
| Challenge Their Thinking |
70% |
| User's Church |
| Have an annual budget of $500,000 |
23% |
| Have a staff of 5 or more |
41% |
| Have at least 2 staff members |
83% |
| Is twice the size of the average church in America |
50% |
| Is larger in size than the average church in America |
76% |
| Church more than doubled in the last 10 years |
8% |
| Is growing |
55% |
| Outreach Magazine Specific Demographic Information |
92% of readers retain their magazine for future reference
53% have a high or very high confidence/trust level in the advertising of Outreach magazine
50% visit OutreachMagzine.com 1-2 times per month;
24% visit 3+ times per month |
| In the next 12 months, User's churches will: |
| Consider a trip to the Holy Land |
8% |
| Sponsor a child through a world relief ministry |
19% |
| Consider partnering with a para-church ministry
(ie MOPS, AWANA, 40 Days of Purpose etc.) |
35% |
| Launch a planned giving program |
20% |
| Add a new staff person |
37% |
| Expand their current facility or build |
24% |
| Host a simulcast, seminar or other outreach-oriented special event at their church (ie Injoy, Crown Ministries, CCN) |
12% |
| Purchase furniture or capital improvements |
36% |
| Consider sending a team on a short-term missions trip |
63% |
| Purchase audio-visual tools (ie software, videos, PowerPoints) |
54% |
| Purchase audio-visual equipment (ie software, videos, projection images) |
49% |
| Purchase small group curriculum/bible studies |
69% |
| Purchase children's/youth curriculum |
72% |
| Purchase church supplies (communion supplies, bulletins, offering envelopes) |
70% |
*Note: These demographics are from magazine subscribers, not the online community.
