User Demographics

New churches and churches planting churches are growing churches needing resources. The community is comprised of forward-thinking leaders with vision and growing congregations.
80,000 page views per month. l 60,800 visitors each month.
Average Age48
User Position
Senior Pastor37%
Associate Pastor or Leader10%
Worship Pastor, Director or Leader2%
Outreach/Missions Pastor, Director or Leader2%
Youth/College Pastor, Director, or Leader6%
Small Groups Pastor, Director or Leader5%
Women’s Ministry Pastor, Director or Leader3%
Volunteer Ministry Leader6%
Books, Conferences & Faith-based Movies
Buy more than 7 ministry-related books each year47%
Attend 1-2 conferences per year48%
Attend 3 or more conferences each year45%
Watch a faith-based movie with the last year93%
Recommend faith-based movies to their congregation100%
User’s Education
Have a Doctorate Degree5%
Have a Masters Degree24%
Have a Bachelors Degree33%
Plan to continue their Education81%
User’s Behavior
Make or Influence Church Purchases12%
Involved in Decision-making Process77%
Have visited advertiser’s website for more information46%
Considered purchasing or purchased a featured product or service54%
Recommend resources to their congregation98%
Would recommend ChurchPlants to a colleague98%
User’s Church
Have an annual budget of over $100,00031%
Have a staff of 5 or more25%
Have at least 2 staff members17%
Is Twice the size of the average church in America28%
Is Larger in size than the average church in America 48%
Church grew more than 50% in the last 10 years13%
Church grew in the last 10 years73%
In the next 12 months , User’s churches will:
Add a new staff person23%
Buy Books41%
Consider a trip to the Holy Land10%
Consider partnering with a para-church ministry (ie MOPS, Alpha, AWANA, etc.)15%
Expand our current facility or build45%
Host a special event at our church (ie Injoy, Crown Ministries, CCN)23%
Launch a planned giving program30%
Partner in planting a church34%
Purchase audio-visual tools (ie software, videos, projection images)33%
Purchase children/youth curriculum33%
Purchase church supplies (communion supplies, bulletins, offering envelopes)43%
Purchase furniture or capital improvements20%
Purchase small group curriculum/bible studies30%
Send a team on a short-term mission’s trip30%
Send people to a conference39%
Sponsor a child through a world relief ministry11%
User Church Denomination
Baptist, Southern9%
Baptist, Other9%
Christian Church12%
Methodist/Free Methodist4%


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