Are You Talking to This Major Influencer?

It’s easy to get focused on speaking directly to your target audience and forget the relationships that can impact their buying choices. If you’re trying to reach married men, you market to married men. If you’re trying to reach teens, you market to teens. But there’s someone else you might [...]

2019-04-11T15:49:27+00:00

3 Tips to Reach Your Audience in a Noisy World

On Facebook, 99 percent of people scroll past your ad without clicking. More than 90 percent of all content (blog posts, videos, webpages, etc.) gets no traffic from Google. And the average email has an open rate of 21 percent. In other words, the vast majority of marketing gets ignored [...]

2020-07-27T14:52:33+00:00